This is a great service, esp. for anyone visiting Disney. Since all of the resort hotels have refrigerators, you don't have to put water and fresh fruit in your luggage. We ordered milk, fresh fruit, bottled water (quite expensive at Disney) and snacks.
They've pretty much got it nailed ... great service, fast, efficient and fair pricing. A wonderful adjunct to Disney meal packages for our family.
This is a great service. We were able to get just what we needed for our vacation to Walt Disney World. I would definitely use this service in the future.